Marketing & Ad Creative

Use AI-generated content from the Seedance 2.0 API to scale your marketing video production.

The Challenge

Marketing teams need video content for:

Social media ads (Instagram, TikTok, YouTube)
Email marketing campaigns
Landing page hero videos
Brand storytelling content

But producing enough video to test and iterate the traditional way is expensive and slow.

The Solution

The Seedance 2.0 API lets marketing teams instantly generate dozens of video variants, test different creative directions, and scale the winners — billed per second, with predictable cost.

Recommended Models

seedance-2.0-fast-text-to-video — first choice for A/B variant production. Faster and cheaper for bulk iteration
seedance-2.0-text-to-video — once you've picked a winning concept, use Standard for final delivery
seedance-2.0-image-to-video — when you have brand/product images to use as a first frame
seedance-2.0-reference-to-video — when you need to combine brand assets, style references, and reference camera movement

Use Cases

Generate multiple ad variants for A/B testing:

import requests

variations = [
    "A cup of artisan coffee poured in slow motion, warm cafe ambiance, cozy brand feel",
    "A cup of artisan coffee on a morning desk, sunlight streaming in, lifestyle brand",
    "A cup of artisan coffee held by hands, walking in autumn park, warm tones",
]

headers = {
    "Authorization": "Bearer YOUR_API_KEY",
    "Content-Type": "application/json"
}

task_ids = []
for prompt in variations:
    response = requests.post(
        "https://api.evolink.ai/v1/videos/generations",
        headers=headers,
        json={
            "model": "seedance-2.0-fast-text-to-video",
            "prompt": prompt,
            "quality": "720p",
            "duration": 5,
            "aspect_ratio": "9:16"
        }
    )
    task_ids.append(response.json()["id"])

Brand Storytelling

Use multiple independent calls to create a coherent multi-scene brand narrative:

# Scene 1: problem
response1 = requests.post(
    "https://api.evolink.ai/v1/videos/generations",
    headers=headers,
    json={
        "model": "seedance-2.0-text-to-video",
        "prompt": "A tired office worker staring at their laptop, dim lighting, Monday mood",
        "quality": "720p",
        "duration": 5
    }
)

# Scene 2: solution
response2 = requests.post(
    "https://api.evolink.ai/v1/videos/generations",
    headers=headers,
    json={
        "model": "seedance-2.0-text-to-video",
        "prompt": "The same person discovering a new app, face lighting up, bright colors",
        "quality": "720p",
        "duration": 5
    }
)

# Scene 3: result
response3 = requests.post(
    "https://api.evolink.ai/v1/videos/generations",
    headers=headers,
    json={
        "model": "seedance-2.0-text-to-video",
        "prompt": "The person happily productive, modern workspace, upbeat energy",
        "quality": "720p",
        "duration": 5
    }
)

Tip: If you need the character to stay consistent across all three scenes, use seedance-2.0-reference-to-video instead — pass the same character reference image in image_urls and write "the character's appearance matches image 1" in each prompt.

Email Marketing

Generate personalized video thumbnails and hero clips for email campaigns.

ROI Analysis

Metric	Traditional	Seedance API
Cost per video	$200–1,000	Per-second billing, cents per clip
Production time	1–5 days	30–180 seconds
Variants per campaign	2–3	20–50
A/B testing capability	Limited	Unlimited